Foresight Engine
Turn engagement into foresight.
Foresight Engine
Turn engagement into foresight.
Foresight Engine
Turn engagement into foresight.
For more than a decade, Soulmates has run the world’s Social Index. We’ve tracked how ideas spread, which stories spark, and why certain content earns attention while others fade. That decade of learning powers our Foresight Engine.
Earned Media Value (EMV) is the business measure of attention. It translates engagement — likes, shares, comments, views — into a dollar-based signal of what your content is worth in the real world.
Foresight Engine puts that signal to work.
It forecasts how your creative will perform on its channel and assigns a score with up to 80% confidence in its accuracy.
It is both an optimization tool and a pre-performance analysis system, showing you which creative choices are most likely to earn results. The more you use it, the stronger it gets. Every campaign makes the model smarter and more valuable.
What It Helps You Do
Earned Media Value Index
See the real business value of past content in dollars, not just vanity metrics.
Post Pattern Recognition
Spot the creative combinations of message, format, timing, and platform that reliably deliver impact.
Content Forecasting
Model the EMV potential of upcoming content before launch, especially when paired with Digital Twins.
Strategic Benchmarking
Compare performance against your own history and broader category signals.
Use Cases
Pre-Performance Testing
Forecast how content is likely to perform before you launch.
Ongoing Optimization
Refine strategy continuously as new data strengthens the model.
Smarter Planning
Choose creative directions that show stronger EMV potential.
Clearer Reporting
Give leadership a dollar-based view of outcomes instead of vanity metrics.
Team Alignment
Provide brand, content, and performance groups with one shared source of truth.
Who It Helps
Social teams who need to make smarter calls, faster.
Content strategists searching for sharper signals on what to create next.
Marketing leaders seeking ROI clarity and confidence in decision-making.
