Insights shouldn't live in silos.
Soulmates.ai makes it easy to democratize brand intelligence, align teams around real audience signal, and keep internal communications grounded in shared truth. When everyone sees the same 93%-accurate data, you move faster, together.
Insights shouldn't live in silos.
Soulmates.ai makes it easy to democratize brand intelligence, align teams around real audience signal, and keep internal communications grounded in shared truth. When everyone sees the same 93%-accurate data, you move faster, together.
Insights shouldn't live in silos.
Soulmates.ai makes it easy to democratize brand intelligence, align teams around real audience signal, and keep internal communications grounded in shared truth. When everyone sees the same 93%-accurate data, you move faster, together.

The Problem
Media planning often leans on past performance, surface-level demographics, or industry benchmarks that miss audience nuance. The result is wasted impressions, inefficient spend, and missed opportunities to connect.
Soulmates.ai closes that gap by predicting how your exact audience will engage before you commit budget.
Common Challenges:
Reliance on broad demographic targeting
Limited clarity on creative or placement effectiveness before launch
Media decisions driven by guesswork or outdated norms
No way to model shifts in audience behavior over time

How Soulmates Supports Media Planning

Define your priority audiences
Recruit Digital Twins of your most valuable audience segments for planning and testing.

Define your priority audiences
Recruit Digital Twins of your most valuable audience segments for planning and testing.

Test media concepts before launch
Simulate reactions to placements, formats, and creative variants to forecast performance.

Test media concepts before launch
Simulate reactions to placements, formats, and creative variants to forecast performance.

Optimize spend with ongoing signal
Use trend monitoring to adapt your media strategy as audience behaviors evolve.

Optimize spend with ongoing signal
Use trend monitoring to adapt your media strategy as audience behaviors evolve.
Use Cases

Use Soulmates to predict which platforms and formats will deliver the highest engagement from your core audience before allocating spend.

Use Soulmates to predict which platforms and formats will deliver the highest engagement from your core audience before allocating spend.

Use Soulmates to predict which platforms and formats will deliver the highest engagement from your core audience before allocating spend.

