How AI Empowers Real Customer Insight From Creative To Live Campaigns

This session is intended for marketers, agencies and product teams looking to get clear, actionable insights and signals from customer audiences to more easily make the critical day-to-day decisions to serve them best.
Hosted by Jocelyn Swift Harjes.
June 25, 2025
7:00 PM UTC
Register For Free
Authentic connections with your audience starts with a deep understanding of them as real people, not just data. What would you do if you had real customer insights before and during the ideation and deployment of your creative campaigns?
Soulmates.ai's Head of Insights, Jocelyn Harjes, will walk through how the platform is partnering advanced data science and real customer cohorts to develop in-depth customer insights that you can tap into whenever you want with their suite of tools.
This session is intended for marketers, agencies and product teams looking to get clear, actionable insights and signals from customer audiences to more easily make the critical day-to-day decisions to serve them best.
Meet Your Speaker

Jocelyn Harjes
Head of Insights
Jocelyn Swift Harjes is an award-winning marketing executive and recognized leader in insights, strategy, and analytics—named to the Social Intelligence Insider 50 in both 2023 and 2025. With deep expertise in social listening, audience intelligence, and performance measurement, she helps brands solve complex business challenges by translating data into actionable strategy.