Fandoms: Audience Insights Powered by AI
This session is intended for entertainment marketers, agencies and product teams looking to get clear, actionable insights and signals from audiences to more easily make the critical day-to-day decisions to serve them best.
Hosted by Jocelyn Swift Harjes.
August 15, 2025
5:00 PM UTC
Register For Free
Soulmates.ai reveals how modern fandoms think, feel, and connect—insights that go far beyond surface-level engagement. Discover how entertainment marketers are using our audience research technology to unlock pre-market clarity and create work that truly resonates.
Jocelyn Harjes
Head of Insights
Jocelyn Swift Harjes is an award-winning marketing executive and recognized leader in insights, strategy, and analytics—named to the Social Intelligence Insider 50 in both 2023 and 2025. With deep expertise in social listening, audience intelligence, and performance measurement, she helps brands solve complex business challenges by translating data into actionable strategy.